Keeping Things Fresh -Yoke’s Focus on Quality
Click here to download the pdf flyer (60K).
West Richland Yoke’s Darrell Toombs - Manager
September 08, 2009 West Richland Yoke’s
On this field trip we will hear more from Darrell about Yoke’s methods of keeping the focus on customer quality, including the voluntary on-line customer feedback surveys and their emphasis on offering locally grown products. Guests are welcome at this field trip event.
From the time Marshall and Harriet Yoke opened their first 2,500 square foot store in 1946, through the expansion from the 1960's through the 1990's, Yoke’s has always managed to keep the customer as its first priority. A constant innovator within the industry, Yoke’s became the region’s first true Supermarket in 1955 by offering a Snack Bar with prepared meals. In 1975, Chuck Yoke opened one of the region's first "Warehouse Market" formats, allowing customers to mark their own items and save money. He later became one of the first in the area to add full-service delis, pharmacies and floral departments. And because Chuck believed so much in the people that helped him build the Yoke's grocery empire, he sold the stores to his employees in 1990, leading the way for employee-owned enterprise in our area.
As “your neighborhood grocer,” Yoke’s is about more than just stocking nature’s best products at a fair price - it's a promise to create a better experience, in and beyond the store. It's rounding up the freshest local products from area farms. It’s remaining locally owned, employee-owned, and active in our communities. It’s a focus on environment, finding innovative ways to offer a greener shopping experience. But above all, it’s a commitment to help customers live the fresh life.
Darrell Toombs has managed the West Richland store since it opened in 2006. He is a native of Spokane, Washington, where he began working for Yoke's over 19 years ago." Join ASQ to learn more and take advantage of an opportunity to ask questions.
Logistics
Shilo Inn 50 Comstock Richland, Washington
5:30 p.m. - Check in/Networking and no-host cocktail service
6:00 p.m. - Dinner
7:00 p.m. - Presentation
Cost $17 members/$20 non-members/$5 presentation only
Reservations are requested by September 3. Please send an e-mail to Alvin Langstaff with your name, phone number, company affiliation, and type of reservation. Or call Alvin at (509) 371-2221.
NOTE: All no-shows will be billed unless canceled 48 hours in advance.
